Monday, September 26, 2011

Lucy's opens Hitt Road pizzeria

Lucy's Pizzeria has opened a second location in the greater Idaho Falls area, at 2489 S. 25th East, formerly Sundae's Eats and Treats.

Owner Jeff Padigimus said they had been looking for an Ammon location when Sundae's owner Marshall Egan approached them (for those of you who miss it, Lucy's is still carrying Sundae's ice cream and a few of their desserts.) Padigimus jumped at the prospect of 3,000 square feet on one of the busiest thoroughfares in the area.

A native of Roberts, he started Lucy's there in June 2009. The Idaho Falls location, at 725 E. Anderson opened in November 2009.

His idea at first was to do hot-and-ready pizza part time, but the slowdown in the construction industry (in which he was employed) made him think again and so did his introduction to Rich Franco, who showed him how to make New York style pizza. In fact, Lucy's is named after Franco's bulldog, Lucy, and the pizza ovens and equipment came from Franco's kitchen on First Street.

Word of mouth has been building since the Hitt Road store opened Sept. 15, and they have done a mailer and started advertising on the radio. Padigimus (the name is Lithuanian, in case you're curious) said he is optimistic that they can make a go of it in two locations, especially since what they offer is so different from anything anyone else has.

In true NYC fashion, Lucy's sells pizza by the slice, which makes them an automatic lunch destination in my book.

To look at the menu, check out the web page, http://lucysnypizza.net/.