Monday, June 24, 2013

Relay for Life organizers want people to paint the town purple

Starting today, Idaho Falls residents may notice the color purple appearing in windows, on bridges and in banners, all in support of the American Cancer Society's annual Relay for Life event. Through June 30, people are being encouraged to decorate their homes, businesses and vehicles with purple, all part of a warm-up to the actual event, which is scheduled for July 12 at Bonneville High School's Thunder Stadium.

Relay for Life events happen all over the world to raise money for cancer research, promote awareness of the work being done and recognize the struggles past and present of patients and the people caring for them.

Leading up to the event, teams raise money with car washes, garage sales, fashion show, and special events like "Dancing With the Idaho Falls Stars."

"We recognize that many small local businesses and individuals do not have the means within their budgets to support the annual Relay For Life fundraising event," said Liza Leonard, this year's  chairwoman. "Paint the Town Purple was created with the goal of involving more people without overwhelming them with the expectations of substantial donations. This event is to help generate cancer awareness in fun and creative ways, while bringing the community together."

A person can do anything from dressing up in purple to offering a special discount on all purple items or add a vinyl sign to their window.

"We are not all personally affected with cancer, but if we come together we can help raise the spirits of those battling with the disease and restore hope for many," Leonard said.

For questions or to get involved, call (208) 201-4133 or email The local Web link is