Thursday, July 10, 2014

Consumer Reports releases new fast food survey

I'm aware that a lot of BizMojo Idaho readers cannot resist any story that is about fast food, so today I am posting this link to Consumer Reports and its story rating the nation's fast food chains.

This is the first survey Consumer Reports has published since August 2011, and is based on the responses of 53,745 readers, who rated food, value, staff, and speed at 65 chains. As was the case three years ago, Burger King, KFC, McDonald's and Taco Bell all took a drubbing, posting the lowest scores.

The good news for folks who like to dine out here -- and who doesn't? -- is that some of the top-scoring chains have an eastern Idaho presence, Chick-fil-A, Five Guys and Papa Muphy's Take 'N' Bake Pizza in particular. Others are on their way: Freddy's Frozen Custard & Steakburgers and Firehouse Subs (which announced last year it was planning 12 locations in southern Idaho, including one in Idaho Falls, but seems to be moving slower than expected), not to mention Noodles & Company.

Take a look at the chart above and once you stop salivating ask yourselves which of these chains you'd like to see here. In-N-Out? Don't hold your breath, but take a look at The Habit Burger Grill, which beat it out. There are three in Utah, so maybe you want to check them out next time you're headed south to visit The Temple.

Happy eating, everybody! Watch your waistlines.


  1. Paul, One of the things I've always appreciated about you is your service and pride in your own church. I cannot ever remember you writing a comment about "The Temple," which wasn't construction or remodeling related.

    Frankly, I'm disappointed in the ending of your article. As you know, there are both an LDS Temple and Masonic Temple in Idaho Falls. There are dozens of both in UT.

    I fail to see what that swing at the LDS Temple adds to your story, which I was thought was interesting and a possibility for Idaho Falls.

    Please explain what I clearly missed: what value do those words add to your article. I don't understand how this is professional for you.

    I'm sadly disappointed.

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