Friday, December 28, 2018

Blue Phoenix, Artcore Visual Studio announce merger

Blue Phoenix Branding, an eastern Idaho-based promotion and branding company, has merged with  Artcore Visual Studio, an Idaho Falls company that offers branding and logo development, print collateral, and commercial photography.

“I’ve had the opportunity to work with Artcore Visual Studio for several years and am confident that our clients will love the exceptional design and marketing skills of their team led by creative director Dayne Dingman,” said Travis Powell, Blue Phoenix Branding's owner.

Artcore's branding clients have included Teton Toyota, Eastern Idaho Public Health, and the Rex & Tiffany Redden Foundation. Before starting the company, Dingman worked for Harris Publishing, where he designed publications for nearly 10 years and led the rebranding of Idaho Falls Magazine. “I’m excited to combine Travis’s undeniable skill in promotional product marketing and apparel with my passion for helping businesses succeed,” he said.

Blue Phoenix Branding has also added Michelle Ziel-Dingman as its new vice president of operations & marketing. Ziel-Dingman’s prior marketing experience has included Grand Teton Mall, Snake River Landing, and most recently FinFun. She also served as the executive director of the EITC Foundation (now the CEI Foundation) and as Artcore Visual Studio's CEO. “Blue Phoenix Branding is client-focused and poised to be the region’s premier branding firm, driven by top-notch customer service and unique marketing strategies that translate to our clients’ bottom lines,” she said.

Blue Phoenix Branding is a franchise of Proforma, an award-winning network of over 700 member offices providing printing, promotional products, eCommerce, marketing and packaging to approximately 60,000 clients around the globe. To learn more, visit BluePhoenixBranding.com. To learn more, visit BluePhoenixBranding.com.